To promote the last movie in the Skywalker Saga, Star Wars IX: The Rise of Skywalker, Disney has teamed up with the food companies Danone and Zaini to create special Star Wars-themed food products for their brand, Disney Kitchen.
Disney Kitchen is a packaging design that can be labelled on every food product if it meets Disney’s requirements. Disney is probably most using the brand with the cereal company Kellogg's where they produce a special package of cereal and show one or more characters from a movie/franchise.
In every single store in Denmark who normally sells Danone's Actimel drinking yoghurts had this Star Wars-themed Actimel pack of 4 bottles of drinking yoghurt. It was actually just the Actimel that had changed from its normal design to a Star Wars design. They begun showing up in stores at the end of November 2019 and begun disappearing at the end of December 2019.
Each bottle showed a different character from the movie. According to Danone, 12 bottles with different characters were released in the Nordic, but I have only been able to find 6 of them of all stores and packages I have checked in the period.
The bottles in Denmark show the characters: C-3PO, R2-D2, D-O, Chewie, Sith, and Stormtrooper. The last three ones are of course Chewbacca, the Sith Trooper, and a First Order Stormtrooper, although the full names aren't written on the bottles.
The Star Wars-themed Actimel packagings came in a special cardboard display but because of how the most of the supermarket had the product on shelves, the display was often just all trashed and hard to find.
Probably exclusively to the German supermarket chain, Lidl, some Star Wars Christmas stockings were available from 28th November 2019 while stocks last. The stockings are produced by the Italian candy company, Zaini. The stockings contained different chocolate and biscuits bags and a little surprise.
The two egg-shaped cups is divided in two, with one room containing chocolate and the other room containing a spoon and a egg with a surprise. These are very similar to the other Italian candy company, Ferrero, who produce Kinder Joy.
Each egg contains a little Star Wars toy which is part of a collection. There's a QR code on the leaflet. If you're scanning the code, you will be able to go to this link.
Have your country promoted the movie with such things?
Images: StarWars.com, TheDisneyFanBlog
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